At a high level, digital marketing refers to advertising through digital channels such as search engines, websites, social media, emails, and mobile applications. Using these online media channels, digital marketing is a way for companies to recognize products, services, and brands. Digital marketing is the use of the Internet, mobile devices, social media, search engines and other channels to reach consumers. VR Tech Services LLC believes that digital marketing is a new approach of targeting customers. Compared with traditional marketing, it requires a new way of contacting customers and a new way of understanding customer behavior.